Improving Healthcare for 68,000 Black & Latino Children

September 17, 2012 11:45 am


Dr. Drew Hertz, University HospitalsFederal healthcare law changes dramatically impact how the  industry—hospitals, health-insurance companies and pharmas—do business today. University Hospitals in Cleveland has been aggressively reaching out to the newly insured, predominantly Blacks and Latinos. University Hospital’s Case Medical Center’s Rainbow Babies & Children’s Hospital, known as UH Rainbow, is receiving a $12.8-million grant to implement a Physician Extension Team, which works to improve the healthcare of about 68,000 children on Medicaid with high rates of emergency-room visits.

Dr. Drew Hertz, medical director for UH Rainbow Care Network and an assistant clinical professor at Case Western Reserve University School of Medicine, explains during DiversityInc’s networking lunch how this innovative program will provide 24/7 access to nurses and doctors for referrals, advice and healthcare coordination.

For closed captions, press the CC button in the YouTube player.

Video Minutes

0:01:48 Funded by a $12.8m Federal Grant

0:03:39 The Physicians Extension Team

0:05:34 Reducing Healthcare Inefficiencies

0:08:59 5 Goals of Rainbow Care Connection

0:09:38 6 Key Programs of Rainbow Care Connection

0:09:57 Create a Physicans Network

0:10:46 Shared Savings Agreements

0:11:38 Practice-Tailored Facilitation

0:13:13 Heightened Support Services

0:13:39 Innovation: Family Care Advocates

0:14:39 3-Part Behavioral Health Program

0:16:55 General and Targeted Outreach

0:18:10 3-Part Telehealth Program

0:22:43 Keys to Success

Watch the other Innovation Fest! presentations for more on diversity and innovation.